| Record ID | marc_records_scriblio_net/part09.dat:88658089:809 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part09.dat:88658089:809?format=raw |
LEADER: 00809cam 2200253 i 4500
001 76022180 //r97
003 DLC
005 19970214111409.5
008 760618s1977 nyua b 00110 eng
010 $a 76022180 //r97
020 $a0803803699.$a0803803710$bpbk.
040 $aDLC$cDLC$dDLC
043 $an-us---
050 00 $aHF5813.U6$bU37 1977
082 00 $a659.1/0973
100 10 $aUlanoff, Stanley M.
245 10 $aAdvertising in America :$ban introduction to persuasive communication /$cStanley M. Ulanoff.
260 0 $aNew York :$bHastings House,$cc1977.
300 $axvi, 492 p. :$bill. ;$c24 cm.
490 0 $aCommunication arts books
504 $aIncludes bibliographical references and index.
650 0 $aAdvertising$zUnited States.
650 0 $aPersuasion (Rhetoric)
650 0 $aAdvertising.