| Record ID | marc_records_scriblio_net/part12.dat:56792459:674 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part12.dat:56792459:674?format=raw |
LEADER: 00674pam 2200205 i 4500
001 80011092
003 DLC
005 19800807000000.0
008 800201s1980 ilua b 00000 eng
010 $a 80011092
020 $a0877581368
050 0 $aHF5415.2$b.R32
082 $a658.8/3
245 00 $aReadings in managing the marketing research function /$c[compiled by] Lee Adler, Charles S. Mayer.
260 0 $aChicago, Ill. :$bAmerican Marketing Association,$cc1980.
300 $avii, 191 p. :$bill. ;$c28 cm.
504 $aIncludes bibliographical references.
650 0 $aMarketing research$xAddresses, essays, lectures.
700 10 $aAdler, Lee.
700 10 $aMayer, Charles S.