| Record ID | marc_records_scriblio_net/part17.dat:52435412:779 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part17.dat:52435412:779?format=raw |
LEADER: 00779cam 2200241 a 4500
001 84007904 //r88
003 DLC
005 19880301000000.0
008 840405s1984 maua b 00110 eng
010 $a 84007904 //r88
020 $a0262040751
043 $an-us---
050 0 $aJF2112.A4$bD53 1984
082 0 $a659.2/9320973$219
100 10 $aDiamond, Edwin.
245 14 $aThe spot :$bthe rise of political advertising on television /$cEdwin Diamond and Stephen Bates.
260 0 $aCambridge, Mass. :$bMIT Press,$cc1984.
300 $axiv, 416 p. :$bill. ;$c21 cm.
504 $aBibliography: p. [391]-400.
500 $aIncludes index.
650 0 $aAdvertising, Political$zUnited States.
650 0 $aTelevision advertising$zUnited States.
700 10 $aBates, Stephen,$d1958-