| Record ID | marc_records_scriblio_net/part25.dat:5076199:744 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part25.dat:5076199:744?format=raw |
LEADER: 00744cam 2200241 a 4500
001 95018294
003 DLC
005 19980710151717.2
008 950427s1996 enka b 001 0 eng
010 $a 95018294
020 $a0415128684
040 $aDLC$cDLC$dDLC
050 00 $aHF5827$b.F67 1995
082 00 $a659.1$220
100 1 $aForceville, Ch.$q(Charles)
245 10 $aPictorial metaphor in advertising /$cCharles Forceville.
260 $aLondon ;$aNew York :$bRoutledge,$c1996.
300 $ax, 233 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. [223-230]) and index.
650 0 $aSymbolism in advertising.
650 0 $aPictures$xPrinting.
650 0 $aMetaphor.
650 0 $aAdvertising layout and typography.