| Record ID | marc_records_scriblio_net/part26.dat:126222568:776 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part26.dat:126222568:776?format=raw |
LEADER: 00776pam 2200253 a 4500
001 97017422
003 DLC
005 19970925090956.2
008 970513s1998 ohua b 001 0 eng
010 $a 97017422
020 $a0538870117
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.L2624 1998
082 00 $a658.8$221
100 1 $aLamb, Charles W.
245 10 $aMarketing /$cCharles W. Lamb, Joseph H. Hair, Carl McDaniel.
250 $a4th ed.
260 $aCincinnati, Ohio :$bSouth-Western College Publishing,$cc1998.
300 $axxxviii, 693 p. :$bcol. ill. ;$c28 cm.
504 $aIncludes bibliographical references (p. [653]-669) and indexes.
650 0 $aMarketing.
650 0 $aMarketing$xManagement.
700 1 $aHair, Joseph F.
700 1 $aMcDaniel, Carl D.