| Record ID | marc_university_of_toronto/uoft.marc:3969950851:794 |
| Source | University of Toronto |
| Download Link | /show-records/marc_university_of_toronto/uoft.marc:3969950851:794?format=raw |
LEADER: 00794cam 22001930i 4500
008 721219s1972 nyu 1 eng x
046 $aOME$beng
090 8 $aHF 5415.13 .B669$bERI$c1,2
100 10 $aBoyd, Harper W.
245 10 $aMarketing management$b[by] Harper W. Boyd [and] William F. Massy.
260 0 $aNew York,$bHarcourt Brace Jovanovich$c[1972]
300 $axii, 618 p. illus. ;$c24 cm.
490 0 $aHarbrace series in business and economics
500 $aBibliographical footnotes.
650 0 $aMarketing management
700 10 $aMassy, William F.
948 $a07/15/1992$b11/15/1999
949 $aHF5415.13 .B669$wLC$c1$i31761018310169$d9/8/1996$lSTACKS$mUTM$n2$q2$rY$sY$tBOOK$u26/8/1992
949 $aHF5415.13 .B669$wLC$c2$i31761018310177$d2/11/1995$lSTACKS$mUTM$n2$q2$rY$sY$tBOOK$u26/8/1992