| Record ID | marc_university_of_toronto/uoft.marc:4782445736:1245 |
| Source | University of Toronto |
| Download Link | /show-records/marc_university_of_toronto/uoft.marc:4782445736:1245?format=raw |
LEADER: 01245cam 2200289 a 4500
001 ocm54415555
005 20050106143951.0
008 040209s2004 nyua 001 0 eng
039 $fmru
020 $a0060570148
050 00 $aHD69.B7$bR538 2004
082 00 $a658.8/27$222
100 1 $aRies, Al.
245 14 $aThe origin of brands :$bdiscover the natural laws of product innovation and business survival /$cAl Ries and Laura Ries.
250 $a1st ed.
260 $aNew York :$bHarperBusinees,$c2004.
300 $ax, 308 p. :$bill. ;$c22 cm.
500 $aIncludes index.
650 0 $aBrand name products.
650 0 $aBrand name products$xMarketing.
650 0 $aBrand name products$xManagement.
650 0 $aNew products$xManagement.
700 1 $aRies, Laura.
949 $aHD69 .B7 R538 2004$wLC$c1$i31761063612139$lLIBRARYUSE$mBUSINESS$rY$sY$tBOOK$u14/2/2005
949 $aHD69 .B7 R538 2004X$wLC$c1$i31761063755284$d6/12/2007$e4/12/2007$lSTACKS$mROBARTS$n6$rY$sY$tBOOK$u7/3/2005
949 $aHD69 .B7 R538 2004$wLC$c1$i31761065438574$d4/12/2007$e12/11/2007$lSTACKS$mUTM$n4$p$35.83$rY$sY$tBOOK$u8/7/2005
949 $aHD69 .B7 R538 2004$wLC$c1$i31761029323409$d17/12/2007$e15/12/2007$lSTACKS$mUTSC$n7$p$23.37$rY$sY$tBOOK$u15/4/2005