MARC Record from Western Washington University

LEADER: 02032nam 2200421 a 4500
001 ocm40386060
003 OCoLC
005 20020311102337.0
008 981123s1998 dcua f000 0 eng d
040 $aFTC$cFTC$dGPO$dDLC$dMvI
049 $aXFFD
086 0 $aFT 1.2:C 52/APP.B
086 0 $aFT 1.2:C 52
086 0 $aFT 1.2:C 52/EXEC.SUM
086 0 $aFT 1.2:C 52/APP.A
086 0 $aFT 1.2:C 52/APP.B
100 1 $aMurphy, Dennis
245 10 $aGeneric copy test of food health claims in advertising :$ba joint staff report of the Bureaus of Economics and Consumer Protection, Federal Trade Commission /$cDennis Murphy, Theodore H. Hoppock, Michelle K. Rusk
260 $aWashington, DC :$bThe Commission,$c[1998]
300 $a1 v. (various pagings) :$bill. (some col.) ;$c28 cm
500 $aTitle from the Bureau of Economics title list
500 $a"November 1998."
530 $aAvailable via Internet from the FTC web site. Addresses as of 03/11/02:http://www.ftc.gov/os/1998/9811/netfood.pdf (rept.); http://www.ftc.gov/os/1998/9811/foodhealrep.htm (exec.sum.); http://www.ftc.gov/os/1998/9811/appendixa.pdf (app.A); http://www.ftc.gov/os/1998/9811/appendixb.pdf (app.B); current access is available via PURL
650 0 $aAdvertising$xFood
650 0 $aHalo effect (Brand choice)
650 0 $aDeceptive advertising
700 1 $aHoppock, Theodore H
700 1 $aRusk, Michelle K
710 1 $aUnited States.$bFederal Trade Commission.$bBureau of Economics
710 1 $aUnited States.$bFederal Trade Commission.$bBureau of Consumer Protection
856 41 $zRept.$uhttp://purl.access.gpo.gov/GPO/LPS18012$zAdobe Acrobat Reader required
856 41 $zExec. sum.$uhttp://purl.access.gpo.gov/GPO/LPS18013
856 41 $zApp.A$uhttp://purl.access.gpo.gov/GPO/LPS18014$zAdobe Acrobat Reader required
856 41 $zApp.B$uhttp://purl.access.gpo.gov/GPO/LPS18015$zAdobe Acrobat Reader required
907 $a.b19716126$bintac$c-
902 $a071014
998 $b1$c020515$dm$ea$f-$g0
902 $aMarcive