| Record ID | talis_openlibrary_contribution/talis-openlibrary-contribution.mrc:1250183204:658 |
| Source | Talis |
| Download Link | /show-records/talis_openlibrary_contribution/talis-openlibrary-contribution.mrc:1250183204:658?format=raw |
LEADER: 00658cam a2200193 a 4500
001 9e6c9b0a4e8d4158898ae3aa5ea3d45b
003 UK-BiTAL
005 20050705141956.0
008 970822s1996 xxk | 000 ||eng|d
020 $a186181030X
035 $a()186181030x
040 $aAU$cAU$dUK-BiTAL
100 1 $aWest, Douglas.
245 10 $aRisk taking behaviour by advertisers :$bantecedents and implications /$cby Douglas West, Pierre Berthon & Leyland Pitt.
260 $aHenley-on-Thames :$bHenley Management College,$c1996.
440 0 $aHenley working paper ;$vHWP 9643
700 1 $aBerthon, Pierre.
700 1 $aPitt, Leyland F.
710 2 $aHenley Management College.