An edition of The mature market (1997)

The mature market

new directions for advertisers

by

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The mature market
[Elyse Salend, principal inves ...
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Last edited by Open Library Bot
December 3, 2010 | History
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An edition of The mature market (1997)

The mature market

new directions for advertisers

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
University of California, Los Angeles, Board of Regents, Geriatrics and Gerontology
Language
English
Pages
60

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Subjects
Aged consumers, Congresses, Market segmentation, Marketing, Older consumers, Social aspects, Social aspects of Marketing, Stereotype (Psychology) in advertising, Stereotypes (Social psychology) in advertising
Places
United States

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Edition Availability
Cover of: The mature market
The mature market: new directions for advertisers
1997, University of California, Los Angeles, Board of Regents, Geriatrics and Gerontology
Microform in English
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Cover of: The mature market
The mature market: new directions for advertisers
1997, University of California, Los Angeles, Board of Regents, Geriatrics and Gerontology
Microform in English

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Book Details

Edition Notes

Shipping list no.: 98-0446-M

"February 6, 1997."

"Supported, in part, by a grant, number 90AT2012, from the Administration on Aging"--Cover

Includes bibliographical references

Microfiche. [Washington, D.C.] : Supt. of Docs., U.S. G.P.O., [1998] 1 microfiche : negative

Published in
Los Angeles, CA (10945 Le Conte Ave., Los Angeles 90095-1687)

The Physical Object

Format
Microform
Pagination
60 leaves
Number of pages
60

ID Numbers

Open Library
OL13622843M
OCLC/WorldCat
39857538

Source records

Western Washington University MARC record

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December 3, 2010 Edited by Open Library Bot Added subjects from MARC records.
January 16, 2010 Edited by WorkBot add subjects and covers
December 11, 2009 Created by WorkBot add works page