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In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.
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Previews available in: English
Edition | Availability |
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1
Unleashing Innovation
2008, John Wiley & Sons, Ltd.
Electronic resource
in English
0470374411 9780470374412
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2
Unleashing innovation: how Whirlpool transformed an industry
2008, Jossey-Bass
in English
0470192402 9780470192405
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Book Details
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Includes bibliographical references and index.
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