An edition of Brand hijack (2005)

Brand hijack

marketing without marketing

by

Cover of: Brand hijack by Alex Wipperfürth, Alex Wipperfürth
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Last edited by MARC Bot
December 27, 2022 | History
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An edition of Brand hijack (2005)

Brand hijack

marketing without marketing

by

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Publish Date
Publisher
Portfolio
Language
English
Pages
280

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Previews available in: English

Subjects

Brand choice, Brand loyalty, Consumer behavior, Branding (Marketing), Marketing, Brand name products, Advertising, Marketing, management, Merkartikelen, Merknamen
Edition Availability
Cover of: Brand hijack
Brand hijack: marketing without marketing
2005, Portfolio
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references (p. 259-270) and index

Published in
New York

Classifications

Library of Congress
HD69.B7 W553 2005, HD69.B7W553 2005

The Physical Object

Pagination
vii, 280 p. :
Number of pages
280

ID Numbers

Open Library
OL17151055M
Internet Archive
brandhijackmarke0000wipp
ISBN 10
1591840783
LCCN
2004057391
OCLC/WorldCat
56329541
Library Thing
156305
Goodreads
1350221

Source records

Miami University of Ohio MARC record
Library of Congress MARC record
Internet Archive item record
Better World Books record
Library of Congress MARC record
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
December 27, 2022 Edited by MARC Bot import existing book
August 1, 2020 Edited by ImportBot import existing book
February 28, 2020 Edited by MARC Bot remove fake subjects
December 17, 2019 Edited by ImportBot import existing book
December 11, 2009 Created by WorkBot add works page