An edition of Archaeology is a brand
(2007)
Archaeology is a brand
the meaning of archaeology in contemporary popular culture
by Cornelius Holtorf
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Subjects
Archaeologists, Archaeology, Mass media, Popular culture, Public opinion, Social aspects, Social aspects of Archaeology, Social aspects of Mass media, Popular culture, great britain, Popular culture, germany, Popular culture, united states, Mass media, social aspects, Archaeology in Mass media, Archaeology in mass media, Archéologie, Aspect social, Culture populaire, Archéologie dans les médias, Opinion publique, Archéologues, HISTORY, Ancient, GeneralPlaces
Germany, Great Britain, Sweden, United StatesShowing 1 featured edition. View all 1 editions?
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Archaeology is a brand: the meaning of archaeology in contemporary popular culture
2007, Left Coast Press
in English
1598741799 9781598741797
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Book Details
Table of Contents
Investigating the meaning of archaeology in popular culture
Archaeology : a trendy subject
Approaching the field
A travel log
Archaeology in the mass media
Archaeology on tv
Germany : Gisela Graichen's adventure archaeology
Sweden : Göran Burenhult's exotic explorations
Great Britain : Time Team's digging detectives
Archaeology in newspapers
What people are thinking about archaeology
The single most significant source of information about archaeology is tv
The most common association people have with "archaeology" is digging up things
People enjoy "doing" archaeology themselves
Discussion
The archaeologist in popular culture : key themes
The A theme : the archaeologist as adventurer
The D theme : the archaeologist as detective
The R theme : the archaeologist making profound revelations
The C theme : the archaeologist taking care of ancient sites and finds
The archaeologist's clothes
Alternative themes .
Edition Notes
Includes bibliographical references and index.
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