The complete idiot's guide to guerrilla marketing
by Susan M. Drake, Susan Drake, and Colleen Wells
- 4 Want to read
- 1 Currently reading
Attention-grabbing, money-saving ideas…Now small to mid-sized companies, entrepreneurs, and their marketing staff can expand their customer base in new and exciting ways. Written by marketing experts, this guide presents a detailed blueprint for gaining new customers while saving money at the same time. Readers will learn how to create local and national word-of-mouth "buzz;" internet strategies including viral ads, promise-based marketing, and community building; tips on product placement in the media; and much more.• Written by a pair of expert authors• Includes dozens of effective, practical, money-saving ideas
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Previews available in: English
| Edition | Availability |
|---|---|
1
Complete Idiot's Guide to Guerrilla Marketing
2008, Penguin Publishing Group
in English
1436211700 9781436211703
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2
The Complete Idiot's Guide to Guerrilla Marketing (Complete Idiot's Guide to)
January 2, 2008, Alpha
Paperback
in English
1592576710 9781592576715
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3
The complete idiot's guide to guerrilla marketing
2008, Alpha Books
in English
1592576710 9781592576715
|
aaaa
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4
The Complete Idiot's Guide to Guerrilla Marketing
2008, Penguin Group USA, Inc.
Electronic resource
in English
1436211689 9781436211680
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Book Details
Edition Notes
Includes bibliographical references (p. [309]-314) and index.
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| December 17, 2022 | Edited by ImportBot | import existing book |
| July 31, 2019 | Edited by MARC Bot | associate edition with work OL13737027W |
| July 22, 2019 | Edited by MARC Bot | remove fake subjects |
| July 22, 2017 | Edited by Mek | adding subject: In library |
| December 11, 2009 | Created by WorkBot | add works page |