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Previews available in: English
Subjects
Customer equity, Customer services, Customer relationsEdition | Availability |
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1
Customer equity: measurement, management and research opportunities
2007, Now Publishers
in English
1601980108 9781601980106
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2
Customer Equity: Measurement, Management and Research Opportunities (Foundations and Trends in Marketing)
March 22, 2007, Now Publishers Inc
Paperback
in English
1601980108 9781601980106
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Book Details
Edition Notes
Includes bibliographical references (p. 89-99).
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