The Yugo
a short history of the worst car in the world
by Jason Vuic
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Six months after its American introduction in 1985, the Yugo had become a punch line; within a year, it was a staple of late-night comedy. For most Americans, that's where the story begins and ends. Hardly: the saga of the short, unhappy life of the Yugo, the men who built it, the men who imported it, and the decade that embraced and discarded it is outrageous, astounding, and one of the greatest untold business-cum-morality tales of the 1980s. Mix one rabid entrepreneur, several thousand "good" communists, a willing U.S. State Department, the shortsighted Detroit auto industry, and improvident bankers, shake vigorously, and you've got The Yugo: The Rise and Fall of the Worst Car in History. - Back cover.
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| Edition | Availability |
|---|---|
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The Yugo: the rise and fall of the worst car in history
2010, Hill and Wang
Paperback
in English
0809098954 9780809098958
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2
The Yugo: a short history of the worst car in the world
2009, Hill and Wang
in English
- 1st ed.
0809098911 9780809098910
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Includes bibliographical references and index.
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| August 2, 2020 | Edited by ImportBot | import existing book |
| May 13, 2011 | Edited by 158.158.240.230 | Edited without comment. |
| May 13, 2011 | Edited by 158.158.240.230 | Edited without comment. |
| January 30, 2010 | Edited by WorkBot | add more information to works |
| December 11, 2009 | Created by WorkBot | add works page |