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"The Map of Innovation is O'Connor's step-by-step approach to devising lucrative new products and services and bringing them to market, through a process that has proven itself time and again in many different industries." "Too often, people trying to innovate focus on things that don't matter or waste their time trying to find answers to questions that can't be answered. O'Connor shows why the map of innovation centers on getting right the five make-or-break fundamentals: creating a large number of viable ideas ; picking the right idea to pursue; creating a highly focused strategy to bring the idea to market; getting the money to fund the strategy; and hiring the best people."--Jacket.
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Edition | Availability |
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The Map of Innovation: Creating Something Out of Nothing
August 12, 2003, Crown Business
Paperback; Hardcover
in English
- 1st edition
1400048311 9781400048311
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Edition Notes
Kevin O'Connor is the co-founder and CEO of FindTheBest.com. Prior to founding FindTheBest in 2009, O'Connor started O'Connor Ventures in 2001, a company specializing in tech startups. In 1995, he co-founded DoubleClick, an Internet advertisement-technology company which was acquired by Google in April 2007. Prior to founding DoubleClick, O'Connor co-founded the Intercomputer Communications Corporation in 1983, a microcomputer to mainframe inter-connectivity company. When the ICC was acquired by DCA in 1992, O'Connor eventually became its CTO and a Vice President of Research and Development.
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