An edition of Licensing Art 101 (2010)

Licensing Art 101

Publishing and licensing your artwork for profit

Third Edition, updated
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Last edited by MARC Bot
February 28, 2020 | History
An edition of Licensing Art 101 (2010)

Licensing Art 101

Publishing and licensing your artwork for profit

Third Edition, updated

A comprehensive handbook that will guide artists step-by-step through the ins-and-outs of the licensing and publishing industry. It contains a wealth of ideas and practical examples of how one can increase income through licensing reproduction rights to manufacturers and publishers of greeting cards, posters,calendars and more. Being successful in this industry takes special knowledge. With this book you'll receive assistance from an expert, educate yourself and gain a competitive edge.

Publish Date
Publisher
ArtNetwork
Pages
192

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Edition Availability
Cover of: Licensing Art 101
Licensing Art 101: Publishing and licensing your artwork for profit
2010, ArtNetwork
Paperback - Third Edition, updated

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Book Details


Table of Contents

Chapter 1 The Licensing Industry
What is licensing? 14
How the market operates 15
Terminology 18
Royalties 20
Property sectors 21
Art and design sector 22
Art and design licenses 23
Chapter 2 Marketplaces
Product categories 30
Greeting cards 31
Prints 34
Print-on-demand 39
Calendars 41
Collector plates 42
Miscellaneous markets 43
Book covers 46
Children’s books 47
Animation 48
Stamps 50
Stock photography and illustration 53
Music CDs 55
Surface design 56
Chapter 3 Legal Aspects
Copyright 60
Form VA 62
Questions about copyright 68
Plagiarism and infringement 69
Issuing a license/invoice 70
Licensing agreement 72
Delivery note 75
The art of the deal 76
Guarantees and advances 80
Royalty statement 84
Bad debts 85
Trademarks 86
Chapter 4 Business Practices
Identifying your artwork and digital files 90
Copyright control cards 91
Keeping clear records 92
Photographing artwork 94
Chapter 5 Presentations
Market research 98
Presentation know-how 100
Submitting art via e-mail 104
Telephone practices 106
Trade shows 108
Chapter 6 Licensing Agents
What is a licensing agent? 114
The interview 116
Fee structures 117
What to do when accepted 118
Overseas markets 123
Chapter 7 Self-Publishing Prints
Advantages and disadvantages 126
Limited editions 128
Giclées 130
Exhibiting at trade shows 135
Promotion 136
Marketing prints via web sites 138
Chapter 8 Self-Publishing Cards
Greeting card market 142
Costs 144
Card reps 146
Handmade cards 149
Chapter 9 Self-Publishing Calendars
Planning 154
Design 155
Printing 156
Marketing and distribution 158
Chapter 10 Contacts
Art licensing agents 162
Artist’s reps 164
Fine-art publishers 165
Greeting card publishers 167
Calendar publishers 170
Stationery and gift companies 171
Book publishers 172
Children’s illustration agents 174
Character, artist brands, corporate brands
and entertainment licensing agents 176
Resources 177

Edition Notes

Third Edition

Published in
Nevada City, CA
Series
101 series
Copyright Date
2010

Classifications

Library of Congress
N8600 .W66 2007

The Physical Object

Format
Paperback
Pagination
189p.
Number of pages
192
Dimensions
8 x 10 x .3 inches
Weight
14 ounces

ID Numbers

Open Library
OL24231578M
ISBN 13
9780940899841
LCCN
2008276190

Work Description

Learn how to increase your income by licensing your art. Reaching this industry takes special knowledge. That's exactly what you'll receive in this book: assistance from an expert: targeting your market, approaching various markets, negotiating fees, exhibiting in trade shows, protecting your rights. The first part of the book has information about conducting business with the publishing and licensing industry; the second part lists contacts in the industry with names: calendar publishers, art licensing agents, greeting card publishers, fine art publishers, book publishers with addresses and web sites. - Publisher.

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History

Download catalog record: RDF / JSON
February 28, 2020 Edited by MARC Bot remove fake subjects
July 15, 2019 Edited by MARC Bot import existing book
July 14, 2017 Edited by Mek adding subject: Internet Archive Wishlist
October 10, 2011 Edited by 158.158.240.230 Edited without comment.
May 19, 2010 Created by 75.45.103.214 Created new work record.