An edition of Handbook of marketing scales (2010)

Handbook of Marketing Scales

Multi-Item Measures for Marketing and Consumer Behavior Research

by , , and

  • 2 Want to read
Handbook of Marketing Scales
William O. Bearden, Richard G. ...
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Last edited by LC Bot
October 27, 2011 | History
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An edition of Handbook of marketing scales (2010)

Handbook of Marketing Scales

Multi-Item Measures for Marketing and Consumer Behavior Research

by , , and

  • 2 Want to read

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Publish Date
Publisher
SAGE Publications, Incorporated
Language
English

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Subjects

Consumer behavior, Marketing research, Research
Edition Availability
Cover of: Handbook of marketing scales
Handbook of marketing scales: multi-item measures for marketing and consumer behavior research
2011, SAGE
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Handbook of Marketing Scales
Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research
2010, SAGE Publications, Incorporated
in English
  • Not in Library
Libraries near you: WorldCat

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Book Details

ID Numbers

Open Library
OL39987633M
ISBN 13
9781412996761

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October 27, 2011 Edited by LC Bot import new book
November 16, 2010 Created by ImportBot initial import