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Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root - one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will soon dominate the future of business.
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Previews available in: English
Subjects
Lease and rental services, Sharing, New products, New business enterprises, Economic aspects, Information technology, internet, consumer technology, peer-to-peer, Success in business, Location, Partage, Aspect économique, Technologie de l'information, Nouvelles entreprises, Technologies de l'information et de la communication, Internet, Aspects économiques, Produits nouveaux, Marketing, Innovations technologiques, Business and Management, Unternehmen, Netzwerk, Mehrfachnutzung, Consommation collaborative, Consommateurs, Comportement, Marketing sur InternetEdition | Availability |
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1
Mesh: Why the Future of Business Is Sharing
2012, Penguin Publishing Group
in English
1591844304 9781591844303
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2
The mesh: why the future of business is sharing
2010, Portfolio Penguin
in English
1591843715 9781591843719
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Book Details
Edition Notes
Includes bibliographical references and index.
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Feedback?December 9, 2022 | Edited by MARC Bot | import existing book |
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