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"A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies such as Spain, Ireland, Portugal, South Korea or Taiwan, emerging economies like Brazil, Chile, Mexico, China, India or Turkey, developing countries such as Egypt, Indonesia or Thailand, and oil-rich countries like the United Arab Emirates, Nigeria, Russia or Venezuela have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. This disadvantage, however, did not prevent them from expanding around the world. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies of vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents the dimensions of this phenomenon, identifies the key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications"--
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Previews available in: English
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1
New Multinationals: Spanish Firms in a Global Context
2012, Cambridge University Press
in English
0511777701 9780511777707
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2
New Multinationals: Spanish Firms in a Global Context
2010, Cambridge University Press
in English
0511857683 9780511857683
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3
The new multinationals: Spanish firms in a global context
2010, Cambridge University Press
in English
0521516145 9780521516143
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4
New Multinationals: Spanish Firms in a Global Context
2010, Cambridge University Press
in English
0511855095 9780511855092
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5
New Multinationals: Spanish Firms in a Global Context
2010, Cambridge University Press
in English
0511858558 9780511858550
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Book Details
Edition Notes
Includes bibliographical references (p. [205]-214) and index.
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