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"This book is from the Carnegie Foundation for the Advancement of Teaching's three-year effort developed in response to concerns about the failures of business education to prepare undergraduates for their responsibilities in society, including in their business practice. Business leaders stress the importance of liberal learning but most liberal arts courses are not well-integrated with the business curriculum. This important resource reports on examples of how the two can be integrated and offers solid recommendations for improvement. The authors also address the value of some perspectives that business can offer to the liberal arts"--
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Rethinking undergraduate business education: liberal learning for the profession
2011, Jossey-Bass
in English
- 1st ed.
0470889624 9780470889626
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Includes bibliographical references and index.
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