Inside Apple
how America's most admired-and secretive-company really works
by Adam Lashinsky
- 7 Want to read
Based on numerous interviews, this book offers exclusive new information about how Apple uses secrecy, accountability, and a quirky management structure to ensure that the world's most valuable public company -- with over $100 billion in revenue and more than fifty thousand employees -- remains as nimble as any start-up. By exposing what Apple's new CEO, Tim Cook, calls "our magic," Lashinsky shows how Apple's success confounds many of the general management concepts taught in today's leading business schools. Or as one leading business school professor put it, "Apple is like a bumblebee. It shouldn't fly, but it does." - Jacket.
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| Edition | Availability |
|---|---|
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Inside Apple: how America's most admired-and secretive-company really works
2012, Business Plus
Hardcover
in English
- 1st ed.
145551215X 9781455512157
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| December 20, 2022 | Edited by MARC Bot | import existing book |
| December 12, 2022 | Edited by MARC Bot | import existing book |
| August 28, 2020 | Edited by ImportBot | import existing book |
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