An edition of Essentials of strategic management (2013)

Essentials of strategic management

the quest for competitive advantage

3rd ed.
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Last edited by ImportBot
August 19, 2022 | History
An edition of Essentials of strategic management (2013)

Essentials of strategic management

the quest for competitive advantage

3rd ed.
  • 2 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
McGraw-Hill/Irwin
Language
English
Pages
560

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Previews available in: English

Edition Availability
Cover of: Essentials of strategic management
Essentials of strategic management: the quest for competitive advantage
2013, McGraw-Hill/Irwin
in English - 3rd ed.

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Book Details


Table of Contents

Concepts and techniques for crafting and executing strategy
What is strategy and why is it important?
Charting a company's direction : vision and mission, objectives and strategy
What are the industry's driving forces of change and what impact will they have?
Evaluating a company's resources, cost position, and competitiveness
The five generic competitive strategies
Supplementing the chosen competitive strategy : other important business
Strategies for competing in international markets
Corporate strategy : diversification and the multibusiness company
Strategy, ethics, and corporate social responsibility
Superior strategy execution : another path to competitive advantage
Cases in crafting and executing strategy
Indexes
Organization
Subject
Name.

Edition Notes

Includes index.

Published in
New York, NY

Classifications

Dewey Decimal Class
658.4/012
Library of Congress
HD30.28 .G353 2013, HD30.28.G353 2013

The Physical Object

Pagination
p. cm.
Number of pages
560

ID Numbers

Open Library
OL25110071M
Internet Archive
essentialsofstra0000gamb_i8a7
ISBN 10
0078029287
ISBN 13
9780078029288
LCCN
2011046965
OCLC/WorldCat
767951928
Deutsche National Bibliothek
672684624

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History

Download catalog record: RDF / JSON
August 19, 2022 Edited by ImportBot import existing book
November 23, 2011 Created by LC Bot import new book