Updating the USDA national breastfeeding campaign
workshop summary
by Paula Whitacre and Sheila A. Moats
Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastfeeding mother to be successful. More than a decade after the campaign began, USDA wants to update it, taking into account changes in the WIC program, participants, and technology. On April 26, 2011, the IOM hosted a workshop to bring together experts to discuss what has changed since Loving Support began, lessons learned from other public health campaigns, and suggestions for where to take the campaign in the future--
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Updating the USDA national breastfeeding campaign: workshop summary
2011, National Academies Press
in English
0309219191 9780309219198
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Also available online in Open Book format via the National Academies Press home page.
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| December 22, 2022 | Edited by MARC Bot | import existing book |
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