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Previews available in: English
Subjects
Politics and government, Social life and customs, Consumption (Economics), Consumers, Popular culture, Economic conditions, Advertising, City and town life, History, Advertising, history, Russia (federation), history, Russia (federation), economic conditions, Russia (federation), social life and customs, Russia (federation), politics and government, Social aspectsPlaces
RussiaTimes
1801-1917, 20th century, 1861-1917, 19th centuryEdition | Availability |
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I shop in Moscow: advertising and the creation of consumer culture in late tsarist Russia
2011, Northern Illinois University Press
in English
0875806481 9780875806488
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Book Details
Table of Contents
The development of modern advertising in Russia
Seals of approval and stamps of censorship : governmental approbation and regulation in advertising
Classroom for consumers : advertising progress in the urban marketplace
Beauty and bravado : gender identity on the advertising page
Modernity through tradition : advertising's appropriation of Russian culture
Appendix A: Newspaper content in Peterburgskaia gazeta
Appendix B: Newspaper income
Appendix C: Toiletries industry advertising accounts.
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
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August 31, 2024 | Edited by MARC Bot | import existing book |
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January 11, 2012 | Created by LC Bot | import new book |