An edition of I shop in Moscow (2011)

I shop in Moscow

advertising and the creation of consumer culture in late tsarist Russia

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Last edited by MARC Bot
August 31, 2024 | History
An edition of I shop in Moscow (2011)

I shop in Moscow

advertising and the creation of consumer culture in late tsarist Russia

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Publish Date
Language
English
Pages
292

Buy this book

Previews available in: English

Book Details


Table of Contents

The development of modern advertising in Russia
Seals of approval and stamps of censorship : governmental approbation and regulation in advertising
Classroom for consumers : advertising progress in the urban marketplace
Beauty and bravado : gender identity on the advertising page
Modernity through tradition : advertising's appropriation of Russian culture
Appendix A: Newspaper content in Peterburgskaia gazeta
Appendix B: Newspaper income
Appendix C: Toiletries industry advertising accounts.

Edition Notes

Includes bibliographical references and index.

Published in
DeKalb

Classifications

Dewey Decimal Class
659.10947/09034
Library of Congress
HF5813.R9 W47 2011, HF5813.R9W47 2011

The Physical Object

Pagination
xii, 292 p. :
Number of pages
292

ID Numbers

Open Library
OL25161872M
Internet Archive
ishopinmoscowadv0000west
ISBN 10
0875806481
ISBN 13
9780875806488
LCCN
2011001147
OCLC/WorldCat
692288513

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History

Download catalog record: RDF / JSON
August 31, 2024 Edited by MARC Bot import existing book
August 16, 2022 Edited by ImportBot import existing book
August 2, 2020 Edited by ImportBot import existing book
January 11, 2012 Created by LC Bot import new book