An edition of The future of global business
(2011)
The future of global business
a reader
by Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe
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In the fast-paced world of global business, success is marked by the ability to stay on top of current events, to recognize new trends, and to react quickly to change. This book offers contributions by global marketing authorities to help you understand this rapidly changing international environment and respond to opportunities and perils. --
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Includes bibliographical references and index.
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| December 15, 2022 | Edited by MARC Bot | import existing book |
| August 15, 2020 | Edited by ImportBot | import existing book |
| June 30, 2019 | Edited by MARC Bot | import existing book |
| February 29, 2012 | Created by LC Bot | import new book |