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Compassion, Inc: how corporate America blurs the line between what we buy, who we are, and those we help
2012, University of California Press
in English
0520266528 9780520266520
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2
Compassion, Inc: How Corporate America Blurs the Line Between What We Buy, Who We Are, and Those We Help
2012, University of California Press
in English
0520951638 9780520951631
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WorldCat
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3
Compassion, Inc.: How Corporate America Blurs the Line Between What We Buy, Who We Are, and Those We Help
2012, University of California Press
in English
1280112166 9781280112164
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WorldCat
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Book Details
Table of Contents
Value brands
they ain't what they used to be
Strategic philanthropy, cause marketing, and CSR : how corporations co-opt caring
The birth of the uber charity and the rise of charitainment
The consequences of co-opting compassion
Shopping is not philanthropy. Period
Can companies make a difference?
We are not consumers.
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
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Feedback?October 22, 2021 | Edited by ImportBot | import existing book |
February 28, 2020 | Edited by MARC Bot | remove fake subjects |
July 14, 2017 | Edited by Mek | adding subject: Internet Archive Wishlist |
April 18, 2012 | Created by LC Bot | import new book |