An edition of Boundary-spanning marketing organization
(2011)
Boundary-spanning marketing organization
a theory and insights from 31 organization theories
by G. Tomas M. Hult
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| Edition | Availability |
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1
Boundary-Spanning Marketing Organization: A Theory and Insights from 31 Organization Theories
Apr 24, 2012, Springer
paperback
1461438209 9781461438205
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2
Boundary-spanning marketing organization: a theory and insights from 31 organization theories
2011, Springer
in English
1461438187 9781461438182
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Book Details
Table of Contents
A Theory of the Boundary-Spanning Marketing Organization --
Organization Theories Can Inform Research on the Marketing Organization --
Discussion, Insights, and Implications.
Edition Notes
Includes bibliographical references (p. 67-75).
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| December 29, 2021 | Edited by ImportBot | import existing book |
| August 1, 2012 | Created by LC Bot | import new book |