An edition of Sales Presentation Techniques
(2013)
Sales Presentation Techniques
by MTD Training
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Last edited by Tom Morris
September 7, 2022 | History
This textbook will focus on the key skills and techniques that you need to perform high impact presentations.
You can download the book for free via the link below.
Publish Date
2013
Publisher
Bookboon.com
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Book Details
Table of Contents
Sisältö
Preface
1. Introduction
1.1 What Makes a Presentation?
1.2 Understanding the Sales Process
1.3 Skills that Effective Sales Presentations Require
1.4 Written Sales Presentations
1.5 Telephone Sales Presentation Techniques
1.6 Face-to-Face Sales Presentations
2. Understanding the Sales Process
2.1 Introduction
2.2 The Changing Face of Sales Presentations
3. Skills that Effective Sales Presentations Require
3.1 Introduction
3.2 Research and Interviewing Skills
3.3 Listening Skills
3.4 Effective Communication Skills
3.5 Solutions to Problems
3.6 Organization Skills
3.7 Interpersonal Skills
3.8 Self-Motivation Skills
3.9 Perseverance
4. Basic Sales Presentation Techniques
4.1 Introduction
4.2 The Five Second Rule
4.3 The Language You Choose
4.4 Use the Information Available Online
4.5 Getting Past the Gatekeeper
4.6 Sales Presentation Structure
4.6.1 Attention
4.6.2 Interest
4.6.3 Desire
4.6.4 Action
4.7 Sales Presentation Media
4.7.1 Interactive Whiteboards
4.7.2 Video Conferencing
4.7.3 Shared Workspaces
5. Written Sales Presentations
5.1 Introduction
5.2 Structure Tips
5.3 Headline
5.4 Credibility and Relevance Statements
5.5 How and Why Statement
5.6 Action or Follow-Up Statement
5.7 Sign-Off
5.8 P.S.
5.9 Other Tips for Written Presentations
5.10 Special Considerations for Email Presentations
6. Telephone Sales Presentation Techniques
6.1 Introduction
6.2 Preparation
6.3 Introduction
6.4 Questioning
6.5 Objectivity
6.6 Listen and Interpret
6.7 Inform and Educate
6.8 Involve and Coordinate
6.9 Keep Ownership
7. Face-to-Face Sales Presentations
7.1 Introduction
7.2 Know Your Timeframe
7.3 Create a Sales Presentation Checklist
7.4 Edit, Edit, Edit
7.5 Your Behavior
7.6 The Presentation Process
7.7 Presentation Killers
8. Resources
ID Numbers
Links outside Open Library
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| September 7, 2022 | Edited by Tom Morris | merge authors |
| November 18, 2015 | Edited by Alice Kirk | Edited without comment. |
| November 18, 2015 | Created by Alice Kirk | Added new book. |