An edition of Storytelling On Steroids (2013)

Storytelling On Steroids

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Cover of: Storytelling On Steroids by John Weich
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Last edited by MARC Bot
October 2, 2024 | History
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An edition of Storytelling On Steroids (2013)

Storytelling On Steroids

by

  • 1 Want to read

In this captivating book, John Weich pinpoints the iconic moments that helped transform storytelling from a fringe communication movement into a pop culture phenomenon. Storytelling is the buzzword in global communications: it revolutionizes how leaders in business, marketing, and politics convey ideas. This book explains the why, what, and how of storytelling.

Publish Date
Publisher
BIS Publishers B.V.
Pages
176

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Subjects

Social media, User-generated content, Storytelling, Pop-Kultur, Kommunikation, Idee, Kommerzialisierung, Storytelling in mass media, Communication and culture, Popular culture
Edition Availability
Cover of: Storytelling On Steroids
Storytelling On Steroids
2013, BIS Publishers B.V.

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Book Details

Classifications

Library of Congress
HM742, P96.S78 W45 2013

ID Numbers

Open Library
OL26190447M
ISBN 13
9789063693114
OCLC/WorldCat
858801836

Source records

Better World Books record
marc_columbia MARC record
harvard_bibliographic_metadata record

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History

Download catalog record: RDF / JSON
October 2, 2024 Edited by MARC Bot import existing book
December 21, 2022 Edited by MARC Bot import existing book
August 3, 2020 Edited by ImportBot import existing book
October 19, 2016 Edited by Mek Added new cover
October 19, 2016 Created by Mek Added new book.