An edition of The Caterpillar way
(2014)
The Caterpillar way
lessons in leadership, growth, and shareholder value
by Craig T. Bouchard
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August 6, 2021 | History
"In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question. Today, "CAT" is the world's most profitable manufacturer of construction and mining equipment and large engines. The now legendary global company made numerous well-calculated, though risky decisions for three consecutive decades--in the process scaling to heights unimaginable to even the finest business enterprises. How did they do it? The Caterpillar Way."--Book jacket.
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The Caterpillar way: lessons in leadership, growth, and shareholder value
2014
in English
0071821244 9780071821247
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Book Details
Table of Contents
Quest for the Holy Grail
Change or die: Caterpillar retools and restructures
Global firm headquartered in the United States
China: metaphor for Caterpillar's future?
Caterpillar and the internationalization of output
Caterpillar and its employees
Caterpillar's priceless network of dealers
Product quality, pricing, and branding
Burning platform
Tweaking the Caterpillar model
Planning for the trough: Caterpillar transforms challenge into opportunity
Setting the stage: Bouchard-Koch forecast model for Caterpillar
Valuing Caterpillar: global questions
Bouchard-Koch model forecasts Caterpillar's future
Lessons learned
Appendix
Notes
Acknowledgments
Index.
Edition Notes
Includes bibliographical references (pages 313-349) and index.
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| August 6, 2021 | Edited by New York Times Bestsellers Bot | Add NYT bestseller tag |
| August 22, 2020 | Edited by ImportBot | import existing book |
| July 18, 2019 | Edited by MARC Bot | import existing book |
| July 2, 2018 | Created by ImportBot | import new book |