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Previews available in: English
Subjects
Brand choice, Cross-cultural studies, Communication in marketing, Attachment behavior, Imagery (Psychology), Consumer behavior, Consumers' preferences, Imagery (psychology), Consommateurs, Études transculturelles, Préférences, Comportement, Imagerie (Psychologie), Marques de commerce, Choix, Attachement, Communication en marketing, Imagery, BUSINESS & ECONOMICS, Marketing, Research, Consumentengedrag, MerkartikelenEdition | Availability |
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1
Creating images and the psychology of marketing communications
2006, Lawrence Erlbaum Associates, Publishers
in English
0805852166 9780805852165
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Book Details
Edition Notes
Includes bibliographical references and index.
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Feedback?December 14, 2022 | Edited by MARC Bot | import existing book |
August 1, 2020 | Edited by ImportBot | import existing book |
February 4, 2019 | Created by MARC Bot | import existing book |