An edition of Media promotion and marketing for broadcasting, cable, and the Internet
(2006)
Media promotion and marketing for broadcasting, cable, and the Internet
by Susan Tyler Eastman and Douglas A. Ferguson
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![Cover of: Media promotion and marketing for broadcasting, cable, and the Internet by [edited by] Susan Tyler Eastman, Douglas A. Ferguson, Robert A. Klein.](http://covers.openlibrary.org/b/id/1150886-L.jpg)
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Previews available in: English
Subjects
Television broadcasting, Marketing, Radio broadcasting, Cable television, TECHNOLOGY & ENGINEERING, Television & Video, Télévision, Radio, Télédistribution, Radiodiffusion, Internet, Telemarketing, Advertising & promotion, Media & communications, Communication studies, General, Lan004000, Cs.engls.prf_techn_cmmShowing 1 featured edition. View all 1 editions?
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Media promotion and marketing for broadcasting, cable, and the Internet
2006, Focal Press, Elsevier/Focal Press
in English
0240807626 9780240807621
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Edition Notes
Includes bibliographical references and index.
Rev. ed. of: Promotion and marketing for broadcasting, cable, and the web. 4th ed. c2002.
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| December 19, 2023 | Edited by ImportBot | import existing book |
| December 31, 2022 | Edited by MARC Bot | import existing book |
| December 16, 2022 | Edited by MARC Bot | import existing book |
| February 4, 2019 | Created by MARC Bot | import existing book |