An edition of Women and advertising
(2009)
Women and advertising
beyond familiar paradigms
by Sue Abel and Anita Nowak
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| Edition | Availability |
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1
Women and advertising: beyond familiar paradigms
2009, Hampton Press
in English
1572739274 9781572739277
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Women and advertising: beyond familiar paradigms
2009, Hampton Press
in English
1572739274 9781572739277
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Book Details
Table of Contents
Contextualizing women/advertising/representation / Anita Nowak, Sue Abel and Marjan de Bruin
Sex, sameness, and desire : thoughts on Versace and the clone / Isabelle Loring Wallace
A (bad) habit of thinking : challenging and changing the pornographic worldview / Jane Caputi
Lara Croft in ads / Birgit Pretzsch
Naturalizing gender : watered-down women and grounded men in Japanese TV commercials / Todd Joseph Miles Holden
Negotiating Gaijin beauty : Japanese women read western models in Japanese advertising / Fabienne Darling-Wolf
Nimble hands weaving culture : representation and sale of Turkish carpets over the internet / Damla Isik
Was there really a crisis? : female images in the recontextualisation of political issues in Indonesian television advertisements / Wiwik Sushartami
Television commercials and rural women in India : reaching the unreached / Ila Patel
Reading the "plus-size" woman in mode magazine / Anita Nowak
Kellogg's and Virginia Slims offer only a "wink" to women while new advertising campaigns dare to enter the sign of feminism / Vickie Rutledge Shields and Dawn Heinecken
Ladies night : bar flyers as a technology of heteronormative construction of gender / Aurélie Lebrun.
Edition Notes
Includes bibliographical references and index.
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| May 25, 2022 | Edited by ImportBot | import existing book |
| February 12, 2019 | Created by MARC Bot | import existing book |