An edition of Readings and cases in basic marketing (1984)

Readings and cases in basic marketing

4th ed.

by and

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Cover of: Readings and cases in basic marketing by edited by E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz.
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Last edited by JimmanBot
November 23, 2021 | History
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An edition of Readings and cases in basic marketing (1984)

Readings and cases in basic marketing

4th ed.

by and

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
R.D. Irwin
Language
English
Pages
387

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Previews available in: English

Subjects
Marketing, Case studies

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Edition Availability
Cover of: Readings and cases in basic marketing
Readings and cases in basic marketing
1984, R.D. Irwin
in English - 4th ed.
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographies.
Rev. ed. of: Readings in basic marketing. 3rd ed. 1981.
"To accompany McCarthy and Perreault's Basic marketing, eighth edition"--Half-t.p.

Published in
Homewood, Ill
Series
The Irwin series in marketing
Other Titles
Readings in basic marketing., Basic marketing.

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415 .R334 1984

The Physical Object

Pagination
xiii, 387 p. :
Number of pages
387

ID Numbers

Open Library
OL3196009M
Internet Archive
readingscasesinb0000unse
ISBN 10
0256031312
LCCN
83082969
Library Thing
941481
Goodreads
4691062

Source records

Scriblio MARC record
Library of Congress MARC record
Internet Archive item record
Promise Item

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History

Download catalog record: RDF / JSON
November 23, 2021 Edited by JimmanBot Removed duplicate olid of author
August 26, 2021 Edited by ImportBot import existing book
April 3, 2019 Created by MARC Bot import existing book