An edition of Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets
(2013)
Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets
by Rajagopal
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Subjects
Internet marketing, Social media, Marketing, Social aspects, Consumer behavior, Online social networks, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / International / General, BUSINESS & ECONOMICS / Management, BUSINESS & ECONOMICS / Marketing / Research, Market research, Corporate governance, BUSINESS & ECONOMICS, Consumer Behavior, International, General, Management, Research, Industrial Management, Management Science, Organizational Behavior, Business and ManagementShowing 1 featured edition. View all 1 editions?
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Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets
Sep 20, 2013, Palgrave Macmillan
113728191X 9781137281913
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| December 8, 2020 | Edited by ImportBot | import existing book |
| November 14, 2020 | Edited by MARC Bot | import existing book |
| August 3, 2020 | Edited by ImportBot | import existing book |
| May 11, 2019 | Created by ImportBot | import new book |