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Previews available in: English
Edition | Availability |
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1
Winning power: Canadian campaigning in the twenty-first century
2014
in English
0773543317 9780773543317
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Book Details
Table of Contents
Part 1, The Permanent Reality of Campaigning. Fundamental Concepts ; Playing by the Rules ; Strategy I: Positioning ; Strategy II: Triage and Concentration
Part 2, The Changing Reality of Campaigning. The Technology of Persuasion ; The Importance of Money ; The Permanent Campaign ; Going Negative
Part 3, Fear and Loathing in Alberta. Fear and Loathing in Alberta ; Applying the Principles.
Edition Notes
Includes bibliographical references and index.
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