An edition of Story-based selling
(2014)
Story-based selling
create, connect, and close
First edition.
by Jeff Bloomfield
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"Founder of sales training and development organization presents his theories about storytelling that he believes to be the most powerful way to connect to feelings of trust in others. He teaches techniques, based on neuroscience studies of communication, to create engaging stories that break down barriers of mistrust and enable productive interactions with customers"--
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Story-based selling: create, connect, and close
2014, SelectBooks, Inc.
in English
- First edition.
1590792505 9781590792506
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Edition Notes
Includes bibliographical references (page 133).
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| July 18, 2019 | Created by MARC Bot | import new book |