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"Learn to: navigate the music business to pursue a successful and sustainable career; follow a plan that builds your success, one step at a time; create a brand that stands out to fans and industry professionals; understand music publishing, contracts, copyrights, and licensing"--Cover.
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Previews available in: English
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1
Music Business for Dummies
2015, Wiley & Sons, Incorporated, John
in English
1119049466 9781119049463
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2 |
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3
Music Business for Dummies
2015, Wiley & Sons, Incorporated, John
in English
111904944X 9781119049449
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Book Details
Table of Contents
pt. I, Getting started in the music business. Getting on the path to results ; A change is gonna come : changes in the music business ; Getting your music business job options on ; Creating a music business plan
pt. II, Making music and creating your brand. Writing, rehearsing, recording, and performing ; Creating and following a production plan ; Creating your brand ; Getting noticed : your keywords, bio, and call to action ; Securing your music and brand
pt. III, Marketing and promoting for the long haul. Building your website and social media presence ; Planning for content marketing throughout the year ; Combining online and physical marketing ; Planning music, merchandise, and event drops
pt. IV, Maintaining your successful career. Touring and performing ; Securing sponsorships and endorsements ; Considering additional opportunities ; Tracking and analyzing your progress ; Persevering, problem-solving, and retiring
pt. V, Part of tens. Ten habits of successful musicians ; Ten tips on presenting yourself professionally.
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