Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty

Proceedings of the 2004 Academy of Marketing Science Annual Conference

Assessing the Different Roles of Marketing Th ...
Harlan E. Spotts, Harlan E. Sp ...
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Last edited by ImportBot
February 26, 2022 | History

Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty

Proceedings of the 2004 Academy of Marketing Science Annual Conference

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Publish Date
Publisher
Springer
Language
English

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Book Details


Classifications

Library of Congress
HF5410-5417.5

The Physical Object

Pagination
xxxiii, 353

ID Numbers

Open Library
OL37229155M
ISBN 13
9783319118451

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Better World Books record

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February 26, 2022 Edited by ImportBot import existing book
May 29, 2020 Created by ImportBot import new book