An edition of Pharmaceutical Marketing (2001)

Pharmaceutical Marketing

Principles, Environment, and Practice

by , , and

Cover of: Pharmaceutical Marketing by E. M. Mick Kolassa, Greg, Ph.D. Perkins, Bruce Siecker, E. M. Mick Kolassa, Greg, Ph.D. Perkins, Bruce Siecker
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August 14, 2020 | History
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An edition of Pharmaceutical Marketing (2001)

Pharmaceutical Marketing

Principles, Environment, and Practice

by , , and

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Publish Date
Publisher
Haworth Press
Language
English
Pages
368

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Subjects

Drugs, marketing, Pharmaceutical industry

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Edition Availability
Cover of: Pharmaceutical Marketing
Pharmaceutical Marketing: Principles, Environment, and Practice
December 2001, Haworth Press
Hardcover in English
  • Not in Library
Libraries near you: WorldCat

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Book Details

First Sentence

""Marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives.""

Classifications

Library of Congress
HD9665.5.P525 2002

The Physical Object

Format
Hardcover
Number of pages
368
Dimensions
8.6 x 6.2 x 1.2 inches
Weight
1.6 pounds

ID Numbers

Open Library
OL8152558M
ISBN 10
078901582X
ISBN 13
9780789015822
Goodreads
4111718

Source records

Better World Books record

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History

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August 14, 2020 Created by ImportBot import existing book