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"This book comprises scholarly research on effective promotional tools and practices within the tourism sector by featuring expansive coverage on a variety of topics from the use of information technology and digital tools to tourist motivation and economic considerations"--
Publish Date
2015
Publisher
Business Science Reference, an imprint of IGI Global,
Business Science Reference,
IGI Global
Language
English
Pages
425
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Emerging innovative marketing strategies in the tourism industry
2015, Business Science Reference, an imprint of IGI Global, Business Science Reference, IGI Global
in English
1466686995 9781466686991
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Book Details
Edition Notes
Includes bibliographical references (pages 369-414) and index.
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Feedback?April 11, 2023 | Edited by ImportBot | import existing book |
September 21, 2020 | Created by MARC Bot | import new book |