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This book may be the first of its kind in the world: relating metaphorically relevant segments of a 2,500 years' old classic Sun Tzu Art of War to insights gained through statistical analyses of a corporate database built through capturing CEO's perceptions of strategy processes within major publicly-listed ASEAN corporations (Singapore, Malaysia, Thailand, Philippines and Indonesia). This book is especially relevant to world management now that China - where Sun Tzu continues to be very much revered - is on the path to become by the 21st Century, the world's largest economy.
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Edition | Availability |
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1
Organising Strategy: Sun Tzu Business Warcraft
1994, Butterworth-Heinemann Asia
Hardcover
in English
0409996831 9780409996838
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Edition Notes
Includes bibliographical references (p. 543-560) and index.
"Based on a major study of ASEAN corporations."
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