An edition of Flying high in a competitive industry
(2009)
Flying high in a competitive industry
secrets of the world's leading airline
Rev. ed.
by Loizos Th Heracleous
Share
×Close
"This book explores the historical development, important trends and key economic aspects of the alrline industry; the important strategic choices and resource deployment decisions at StA; cost-effective service excellence, SIA's core competence; how SlA sustains ITS innovative orientation in the face of intense cost pressures, lndustry crises and the push towards commoditisation; StA's human resource management processes; the importance of achieving strategic alignment, and of recognizing and dealing with misalignments; and StA's institutional context and culture."--Jacket.
Check nearby libraries
Buy this book
Previews available in: English
Subjects
History, Commercial Aeronautics, Singapore AirlinesPlaces
Singapore| Edition | Availability |
|---|---|
1
Flying high in a competitive industry: secrets of the world's leading airline
2009, McGraw Hill
in English
- Rev. ed.
0071281967 9780071281966
|
aaaa
|
Book Details
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
Edition Identifiers
Work Identifiers
Community Reviews (0)
| March 26, 2021 | Created by MARC Bot | import new book |