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Edition | Availability |
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1
Introduction to electronic commerce
2009, Pearson Prentice Hall
in English
- 2e.
0136033245 9780136033240
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Book Details
Table of Contents
Overview of electronic commerce
E-marketplaces: structures, mechanisms, economics, and impacts
Retailing in electronic commerce: products and services
Consumer behavior, market research, and advertisement
B2B e-commerce: selling and buying in private and public e-markets
E-supply chains, collaborative commerce, and corporate portals
Innovative EC systems: e-government to e-learning and consumer-to-consumer commerce
Social networks in the Web 2.0 environment
Mobile computing and commerce and pervasive computing
E-commerce security
Electronic payment systems and order fulfillment ort services
E-commerce strategy, justification, and global implementation.
Edition Notes
Prev. ed. published under title: Introduction to e-commerce.
Includes bibliographical references and index.
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Feedback?August 6, 2022 | Edited by ImportBot | import existing book |
April 20, 2010 | Edited by WorkBot | update details |
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