An edition of Marketing Essentials (1995)

Marketing Essentials

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Last edited by ImportBot
May 9, 2021 | History
An edition of Marketing Essentials (1995)

Marketing Essentials

  • 2 Want to read

Marketing Essentials teaches you the marketing skills you need to make plans for your future in the business workforce. Marketing Essentials covers the very latest trends in marketing, including green marketing, marketing uses of social media, e-marketing, and global marketing. Glencoe Marketing Essentials is correlated to the latest National Marketing Standards, and incorporates academic content and research-based reading strategies throughout the text. DECA Connection features help students prepare for competitive events. Marketing Essentials meets all Perkins standards for academic rigor, relevancy, and relationships. - Publisher.

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Previews available in: English

Edition Availability
Cover of: Marketing Essentials
Marketing Essentials
2012, McGraw-Hill Education, McGraw-Hill Professional, Glencoe/McGraw-Hill School Pub
Hardcover in English
Cover of: Marketing Essentials
Marketing Essentials
November 1997, Glencoe/Mcgraw-Hill
Paperback in English - 2nd Wrkbk edition
Cover of: Marketing Essentials
Marketing Essentials: Marketing Math Workbook
December 1995, Glencoe/Mcgraw-Hill
Paperback in English
Cover of: Marketing Essentials
Marketing Essentials
December 1995, McGraw-Hill/Glencoe
in English
Cover of: Marketing Essentials
Marketing Essentials
December 1995, McGraw-Hill/Glencoe
Hardcover in English

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Book Details


Table of Contents

The world of marketing
Economics
Business and society
Skills for marketing
Selling
Promotion
Distribution
Pricing
Marketing information management
Product and service management
Entrepreneurship and finance
Career development

Edition Notes

Published in
Bothell, WA

Classifications

Library of Congress
MARKET, MCGRAW, 2012

The Physical Object

Format
Hardcover
Pagination
l, 974 p.
Number of pages
974
Dimensions
29 x x centimeters

Edition Identifiers

Open Library
OL24650100M
Internet Archive
marketingessenti0000fare
ISBN 10
007895312X
ISBN 13
9780078953125

Work Identifiers

Work ID
OL268072W

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May 9, 2021 Edited by ImportBot import existing book
February 3, 2014 Edited by Bryan Tyson Edited without comment.
November 28, 2012 Edited by AnandBot Fixed spam edits.
November 23, 2012 Edited by 149.154.69.130 Edited without comment.
October 24, 2009 Created by WorkBot add works page