Sales forecasting management
by John T. Mentzer
Sales Forecasting Management provides comprehensive coverage of the techniques and applications of sales forecasting analysis, combined with a managerial focus to give managers and users of the sales forecasting function a clear understanding of the forecasting needs of all business functions.
Practitioners in marketing, sales, finance/accounting, production/purchasing, and logistics will find this volume essential. Sales Forecasting Management is an ideal text for graduate courses in sales forecasting management. Included with the text is a free demonstration version of the authors' Multicaster software system, which is used by many companies to develop quantitative sales forecasts.
Check nearby libraries
Buy this book
Previews available in: English
Subjects
Management, Sales forecasting, Marketing research, Ventes, Prévision, Gestion, Marketing, Recherche| Edition | Availability |
|---|---|
1
Sales Forecasting Management: A Demand Management Approach
2012, SAGE Publications, Incorporated
in English
1452222371 9781452222370
|
zzzz
Libraries near you:
WorldCat
|
|
2
Sales Forecasting Management
2004, SAGE Publications, Incorporated
in English
1322283001 9781322283005
|
zzzz
Libraries near you:
WorldCat
|
3
Sales forecasting management: understanding the techniques, systems, and management of the sales forecasting process
1998, Sage Publications
in English
0761908234 9780761908234
|
zzzz
Libraries near you:
WorldCat
|
4
|
aaaa
Libraries near you:
WorldCat
|
Book Details
Edition Notes
Includes bibliographical references and index.
Classifications
The Physical Object
ID Numbers
Community Reviews (0)
Feedback?
| July 15, 2024 | Edited by MARC Bot | import existing book |
| August 19, 2021 | Edited by MARC Bot | import existing book |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| February 6, 2010 | Edited by WorkBot | add more information to works |
| December 10, 2009 | Created by WorkBot | add works page |