An edition of Strategy pure and simple
(1993)
Strategy pure and simple
how winning CEOs outthink their competition
by Robert, Michel
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Last edited by Open Library Bot
December 4, 2010 | History
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Strategy pure and simple: how winning CEOs outthink their competition
1993, McGraw-Hill
in English
0070531315 9780070531314
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Book Details
Table of Contents
Fire, ready, aim : the best way to lose the game
Coping with change
The CEO's vision : the starting point of strategic thinking
Determining the strategic heartbeat of the enterprise
Determining the strategic capabilities of the business
Articulating the business concept of the enterprise
Corporate or business unit competition?
Managing your competitor's strategy : the General Patton approach to competition
Changing the rules of play
The future of strategic success : market fragmentation versus market segmentation
The dos and don'ts of strategic alliances
CEOs talk about the strategic thinking process
The logistics of the strategic thinking process
Appendix: Is the stock market an obstacle to strategic decision making?
Edition Notes
Includes index.
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| December 4, 2010 | Edited by Open Library Bot | Added subjects from MARC records. |
| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| February 6, 2010 | Edited by WorkBot | add more information to works |
| December 10, 2009 | Created by WorkBot | add works page |