An edition of Driving Customer Appeal Through the Use of Emotional Branding
(2017)
Driving Customer Appeal Through the Use of Emotional Branding
by Ruchi Garg, Ritu Chhikara, Tapan Kumar Panda, and Aarti Kataria
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Subjects
Marketing, Brand name products, Product management, Branding (Marketing), Psychological aspects, Stratégie de marque, Aspect psychologique, Produits de marque, Produits commerciaux, Gestion, BUSINESS & ECONOMICS, Industrial Management, Management, Management Science, Organizational Behavior| Edition | Availability |
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Driving Customer Appeal Through the Use of Emotional Branding
2017, IGI Global
in English
1522529217 9781522529217
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2
Driving Customer Appeal Through the Use of Emotional Branding
2017, IGI Global
in English
1522540903 9781522540908
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3
Driving Customer Appeal Through the Use of Emotional Branding
2017, IGI Global
in English
1522529225 9781522529224
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Driving Customer Appeal Through the Use of Emotional Branding
2017, IGI Global
in English
1522529233 9781522529231
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| December 17, 2022 | Edited by MARC Bot | import existing book |
| February 27, 2022 | Created by ImportBot | import new book |